Business?Building/Execution
01. Execute?detailed?plan?and?calendar?to?expand?sales?and?achieve?the?assigned?sales?revenue?goal
02. Collection?feedback?from?Research?department?of?any?research?necessary?to?validate?program?design?and?marketing?communications
03. Work?with?Finance?department?to?continuously?monitor?and?measure?effectiveness?of?promotions
04. Feedback?to?manager?on?identifying?improvement?opportunities?during?the?process?of?executing?marketing?plan?for?a?successful?implementation?of?the?Marketing?plan?and?calendar
05. Develop?comprehensive?store?briefs?for?restaurants?easy?to?strategic?execution
Brand?Building
06. Follow?McDonald’s?brand?promise?and?branding?guideline?to?ensure?consistent?delivery?of?brand?differentiation
07. Assist?manager?in?supervising?external?agencies?and?cross?functional?departments?for?seamless?execution?of?marketing?programs
08. Track?execution?of?regional?and?local?stores?marketing?plan?with?relevant?activities?while?promoting?products?and?services?to?enhance?the?brand?image
09. Control?the?pre-set?timeline?and?budget,?ensure?quotations?are?billed?in?time
Relationships
10. Cooperation?with?all?relevant?departments?such?as?SCM,?Operations,?and?Accounting?for?cooperation
11. Ensure?communication?throughout?department?of?progress?on?the?activities
12. Ensure?seamless?communication?with?local?markets?to?ensure?100%?field?execution?excellence
13. Track?performance?and?feedback?of?agency?on?event?or?activities?execution?and?organization
Relevant?Experience?&?Requirement:
1) Bachelor’s?degree?in?Marketing?or?relevant?fields
2) 4+?years’?of?solid?brand?marketing?experience?with?multi-international?FMCG?brands,?incl.?ATL,?BTL?and?digital?experience.?FMCG?and?retail?industry?experience?a?strong?plus.?
3) Experience?working?with?or?for?advertising?agencies?and?vendors
4) Ability?to?work?under?pressure
5) Excellent?oral?communication?and?presentation?skills
6) Fluency?in?Chinese?and?English
7) Well?time?management,?good?sense?of?responsibility?and?working?attitude
8) Self-starter,?proactive,?taking?ownership