ACCOUNTABILITIES?
Strategize?and?manage?monthly?Marketing?Plans?and?Budgets?in?line?with?Annual?Marketing?Plans.
Develop?and?implement?sales?promotions?that?directly?impact?sales?targets?such?as?innovative?Guest?and?Lead?generation?programs.
Develop?and?manage?advertising?and?public?relations?activity?managing?media?policy?and?local?Public?Relations?agency?and?contacts.
Communicate,?coordinate?and?control?the?implementation?and?distribution?of?marketing?materials?to?all?internal?departments?mainly?Sales,?Personal?Training,?Group?X,?Membership?and?Services.?
Manage?annual?Marketing?Budget?to?ensure?budget?targets?are?met?and?cost?efficiency?is?achieved?in?all?spend.?Liaise?and?negotiate?with?production?vendors?on?costs?and?production?efficiency.?Manage?all?payments?and?cost?allocations.?
Ensure?Legal?representation?of?all?local?marketing?promotional?mechanics?and?materials?for?local?city.?
Produce?tracking?reports?to?show?response?rates?and?cost?efficiency?of?all?promotions?and?expenses.
Recruit,?manage?and?develop?local?marketing?team.
Develop?Member?Relations?and?Loyalty?programs?that?encourage?improved?member?retention.?
Provide?information?and?facts?on?local?market?conditions?including?competitor?analysis?and?new?business?opportunities?and?trends.
Manage?special?projects?as?assigned?by?direct?supervisors.
REQUIREMENTS:?
University?Degree?in?Marketing?or?Business.
At?least?10?years?working?experience?in?marketing?field?in?retail,?fashion?or?recreation?industry,?min?5yrs?at?manager?level.?
Solid?experience?in?developing?and?implementing?marketing?promotions.
Good?understanding?of?sales?promotion?mechanics,?advertising?and?public?relations
Familiar?with?multi?and?social?media?marketing,?Strong?connection?with?local?media.
Requires?strong?communication,?negotiation,?organizational,?co-ordination?and?leadership?skills.
Ability?to?manage?multiple?tasks?and?projects,?individually?and?through?cross-functional?groups
Willing?to?work?under?tight?schedules?and?high?pressure?and?passionate?about?producing?high?work?standards